Select the topic of your concern and see if we have already answered your question. If not, please feel free to Ask Us... we would be most delighted to help you out.
How much do you charge?
Our fees are based on whatever it is we do for you. We really push the value of what our clients sell. With our extensive experience and knowledge we represent what we believe is fantastic value for money. A bit of knowledge we possess could well save you or make you thousands of bucks.
We are wonderfully cost-effective because what we do works!
How can we get you to work with us?
That's easy! Just email us and we'll get together for a chat to see how you would like us to help.
There is no charge for the chat.
Do you work with people outside India?
Yes, we do.
Because our skills are global, we can work anywhere at any time.
Why should we use you?
Excellent question! Use us because we'll make you money. It's that easy.
If you take a good look through this web site, you'll get a good feel for our philosophy.
We're different and we're good.
We help you get a return on your investment as quickly as possible.
It's that simple. That means we understand exactly where you are coming from. We understand the commercial considerations of business. We are business professionals firstly and designers/developers arising from that.
Only use a marketing person if they are going to make you money.
What's a Company Identity?
The "Company Identity" is simply the company's "LOOK AND FEEL" as conveyed through the logo, stationery (letterhead, business cards, etc.), web site, marketing materials, trade show graphics, signage, etc. It reinforces the brand. The "Corporate Image" is the PERCEPTION the public has of the company ("public" meaning customers, prospects, the media, strategic partners, analysts, employees and other relevant groups). This image can be influenced (positively or negatively)! So do everything you can to make sure your company has a favorable image.
How can a Company Logo help my business?
Your company’s logo speaks volumes about who you are and what you do.
Most experts agree - your company’s logo design is directly related to your firm’s bottom line.
A professional business identity begins with a professional logo design.
A professional logo design is a one-time expense that will convey your corporate image for many years to come.
Today's landscape is cluttered with distractions. A good logo will make a solid first impression, and a lasting one as well.
Benefits of Professional Logo Design
Logo design establishes your identity
A strong identity will help your business attract new customers and keep existing customers coming back.
- Reinforce brand, helping solidify consumer loyalty
Familiarity is key to growing your business. Logo design is a primary factor since your company logo is the cornerstone of all of your marketing and promotional material.
- Create a positive, long-term impression
After establishing your identity, your goal is increasing consumer remembrance. An effective logo design can help turn your business into a household name.
- Professional logo design increases credibility
Competition is fierce in today's economy. Business owners, small and large, need to gain credibility in order to contend with existing industry leaders.
Do I really need a web site for my business?
Today more and more businesses are realizing the importance of having a web site as a great marketing tool. Here are just a couple of reasons why it is so important..
A professional web site increases your business' credibility. Your web site will have a powerful impact on a prospective customer's confidence in you. Taking the time to develop a professional quality site that provides well-written and informative content, helpful product information and good contact info will create an overall image your customers can trust in.
A web site makes it easier for people to refer you to new clients. Referrals are often a very important way of getting new business. And since web addresses are easier to remember than phone numbers, clients can easily refer you to friends or business contacts.
Having a web site makes you accessible to anyone, anywhere at anytime. An effective web presence means that your business is open 24 hours a day, 7 days a week all year round. Visitors can look you up at their leisure, with no obligation and no sales pressure.
Also, having your web address, or URL, printed on everything that has your company name on it, (i.e. business cards, letterhead, brochures, forms, pens, anything), is a great way of attracting new prospective clients to your web site without having to visit your store.
How can I make a website that's an asset to my company?
In general… you get what you pay for. With web development and marketing salaries rising every year, there is ample temptation to take the low road and get your web site up and running as quick as possible at the bottom rupee bid. The company with vision will avoid this pitfall and take the time to carefully plan the project as they would with any marketing campaign.
Hire professionals (not hobbyists), clearly define your content and purpose, optimize your site for the broadest possible audience, and test your site on the public when you are ready. Track usage and statistics, obtain customer feedback and reaction, then improve the site. Web site development and maintenance is a never-ending process due to the changes in technology and the ever-present public desire for new information, products, and services.
To be successful, a company must approach web projects as long term operations and not expect immediate returns. The profit is in establishing another generally “untapped” customer base to expand your operations and improve customer service and access to your products. If your project is approached in this manner, you are much less likely to be disappointed in the results.
When a company decides to build a web site or redesign an existing site, what are the essential design elements that must be considered?
There are numerous design issues that come into play when developing a business web site.
First- Define your target audience and purpose.
Second- Determine the general theme and presentation method you would like to employ in your design.
Third- What incentives can you offer someone to visit your site?
Fourth- What resources do you have to build (and maintain) the web site?
Many a web design project is approached as a budgetary afterthought, only to wither on the vine because of poor design and maintenance. Establishing what level of personnel and financial resources you expect to devote to a project will directly affect the efficiency of your design (and ultimately the success or failure of your site). The old saying, “you get what you pay for” rings particularly true in the field of web site design and Internet marketing. Executives must “buy into” the project early and be prepared to wait for an acceptable ROI. The most profitable and successful sites on the Internet today
are a result of patience, innovation, and consistent promotional efforts over time.
What is "Site Maintenance"?
Site maintenance is a monthly service that we can provide you with upon request to keep your site updated with new content that you provide. Most good web sites have new content updated regularly as fresh content is what will keep your visitors coming back.
More faqs on the way shortly. If you have any question, please feel free to Ask Us... we would be most delighted to help you out.